Introduction: Online Marketing
As a business owner or soon to be, it’s important to stay ahead of the curve. I know it’s tough starting out, having to learn marketing all over from scratch. Even if you have had some online marketing experience, some of the techniques and skills you used in the past don’t really work as well on the Inter-Webs.
Tactics to help you to start thinking
about your business.
The Knockout factor:
- Professional looking and professionally functioning websites are essential.
- Don’t simply use a template-style, generic website to sell your products.
- Today’s Internet savvy shoppers know what a polished website looks like, and they are much more likely to buy from them.
- They also know what a generic, unimpressive one looks like, so make sure yours is professionally done.
- Make it easy to navigate and make it look good so people will be attracted to it and want to make a purchase there as well as return at another time.
- Also, ensure you have a reliable hosting company to reduce downtime, which will result in lost sales.
Follow the complete series to building your online business.
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